Music VideoWhat We Did
Carnaby recently created a campaign based on the history of Carnaby Street, which saw the street signs being changed to ‘Kaleidoscope’. A music competition was hosted for the campaign, being a perfect fit to represent the history of Carnaby and the ‘Kaleidoscope’ of people that have been there. Carnaby worked with Mcasso to create the lyrics for a song, with the winner of the competition being awarded a recording session and a music video to go along with their performance of the song. We were tasked with the creative direction for this film, from concept creation through to the full video production.
1 x Music Video